The Art of Mad MenIf you really want to go all out, youâ€™ll want to decorate your space with art from the period. If you want a comprehensive look at the kind of artwork that gracing the walls of Sterling Cooperâ€™s offices and the homes of their employees look no further than the Art of MadMen Blog. While the art in Mad Men isnâ€™t all from the 60s, a good portion of it reflects the minimalst abstract style that was popular then. While it would probably be prohibitively expensive to get original of minimalist art, it should be easy enough to find prints to give your space that extra touch of authenticity. For inspiration, check out this image gallery. Art pic from: http://papculture.com/2010/08/01/mad-men-op-art-in-roger-sterlings-office/
Sweating the Small StuffOf course, itâ€™s not just furniture and art. In order to really make your space evoke the Mad Men period, get old 1960s issues of Life or playboy and set them on the coffee table. In place of a computer or laptop, get yourself an IBM selectric. Also, and this should go without saying, get yourself a nice liquor cabinet and stock it full of gins, whiskeys and vodkas. You donâ€™t have to get these things all at once, but if youâ€™re really intent on bringing the early 1960s back to life, every little bit helps.
Recreating Don Draper's OfficeIf price isnâ€™t a concern, it might be fun to go all out and see if you can recreate Don Draperâ€™s office to the letter. This can be a challenge because a lot of the set decorations are, according to the set decorator Amy Wells, very rare thrift shop finds, but this list below should be helpful getting you started. (Note: We couldnâ€™t identify everything precisely, so in some instances we gave our best approximations.
1. Time Life Executive Chair 2. Hvidt/MÃ¸lgaard-Nielsen FD 146 Chair 3. Office desk - The wooden paneling and metal desk legs are suggestive of Knoll and Steelcase designs of that era. Your best bet would be to do a eBay search for Knoll/Steelcase and use the category filters to limit your search to the correct period. 4. Â Boxy Sofa (A reproduction by Futurama Furniture). Pretty cheap when you consider that the comparable Florence Knoll Two Seater runs for close to $10,000! 5. Lounge Chair/Coffee table from Futurama. 6. Crosley Kettle Classic Desk Phone 7. Underwriterâ€™s Laboratory desk lamps come pretty close, they arenâ€™t as fancy as Draperâ€™s desk lamps but at least theyâ€™re period appropriate. 8.The orb-like object near the front left corner of the desk Â is actually a roulette cigarette dispenser. While you might be hard pressed to find one of those, ebay certainly has plenty of alternatives. Personally, I think this brass world dispenser might give the roulette ball a run for its money. 9. Painting by Michal Shapiro called Butternut. 10. Find something we missed? Feel free to let us know in the comments and weâ€™ll edit the list!
More InspirationNeed some more inspiration for MadMen-ifying your space? Check out our Mad Men Pinterest Board and be sure to repin the stuff you like!
What does Linksy Do?Like Thinkwellâ€™s war room invitations, Linksy is a tool that enlists your supporters to share links to content through social media channels. Unlike the war room, however, you donâ€™t need to send invitations, and (gasp!) you donâ€™t need to find or book a venue. All you have to do is input the URL of the content youâ€™d like to share as well as a list of 20 of your closest fans (investors, executives, employees, and customers) into Linksyâ€™s web interface. Linksy then generates an email that goes to those 20 people. The email directs them to the Linksy web site which then directs them to choose what kind of message they want to go along with the link they are to share and which services they want to share it on. Users donâ€™t have to sign into anything. They just open it up, click it, close it, and they go on with their day. If they care to, they can check out a dashboard which shows who happens to be driving the most clicks and traffic to the target URL.
Linksy's first customer, theÂ Startup WeekendÂ team "Chicken Check-in." Loving initially tested out Linksy by helping promote several Startup Weekend Projects.Aside from Thinkwellâ€™s war room success, part of the inspiration for Linksy comes from Lovingâ€™s experiences working for tech startups. For most startups operating on a tight budget, PR efforts largely revolve around leveraging supporterâ€™s social networks on Twitter, Facebook, and LinkedIn. Says Loving: â€The VP of marketing sends around an email saying: â€˜Hereâ€™s the coverage we got. Hereâ€™s the link to it. Could you, first of all, tweet and â€œlikeâ€ this? Second of all, could you go comment on this?â€™ A lot of times the employees donâ€™t necessarily recognize the benefit, like if youâ€™re a developer who has 80 followers or if you have 60 Facebook friends youâ€™re like: â€˜how does that benefit?â€™" As marketers know, and early trials of Linksy have proven - every share on the social web provides benefit. Perhaps more important, Linksy rewards the influential people in your social circle by showing them just how much benefit theyâ€™ve provided through the simple act of sharing a link. People like being helpful to their friends, as long as they know what theyâ€™re doing really does help. Linksy provides them with that knowledge.
Case Study: Linksy and VittanaWhile Linksy hasnâ€™t been put to the test with any large launches like Giant Thinkwellâ€™s war room, it has already proven useful to help get a real idea just how well tweets and facebook shares from certain people convert into newsletter signups or dollars spent. Loving tested Linksy out by promoting a link from Vittana, a Seattle based non-profit with a website that helps users make microloans to students in developing countries. Each loan helps students get a little closer to finishing their education. After graduation, many of these students earn anywhere from 3 to 8 times more in annual income than they would have earned without a degree. For the promotion, Loving chose Sergio, a computer science student in Paraguay, and asked ten people in his personal network to tweet out the link. Loving says that only half Â of his friends participated, but even then they managed to get over 600 clicks to Sergioâ€™s lending page. The tweet that drove the most clicks was by GroupTalent founder Andrew Kinzer, which was then retweeted by Dave Schappell, another notable influencer in Seattleâ€™s tech community:
Let's make Sergio's day. He's studying computer engineering in Paraguay. Make a loan NOT a donation. linksy.me/r/52 via @adamloving â€” Andrew Kinzer (@superkinz) January 22, 2012Out of the total 600 clicks Schappell and Kinzer drove about 400 of them and helped raise $50 for Sergioâ€™s education. While $50 doesnâ€™t sound like much, itâ€™s not bad for just a few tweets.